Agoda’s Sustainable Impact Survey: Vietnamese praise home conservation efforts
Xem Tiếng Việt 
Vietnamese are appreciative of Vietnam’s sustainability and conservation efforts. The home market is the top choice by Vietnamese respondents in Agoda’s Sustainable Impact Survey 2023 when asked to name countries that do well in terms of sustainability and conservation efforts. On an international scale it’s Japan that receives the most recognition from Vietnamese respondents.
Over thirteen thousand respondents from more than ten countries took part in the Sustainable Impact Survey 2023. When ranking countries based on their sustainability efforts, respondents were appreciative of their home countries’ conservation measures: Participants from all countries placed their own nation within their top three.
Out of all Vietnamese respondents, two out of three had praise for Vietnam’s conservation efforts. Japan and Singapore also are perceived by Vietnamese to do well, cited second and third respectively. In addition to Vietnam, six other countries also gave their home country the highest rating: Thailand, South Korea, Indonesia, Australia, India, and Japan.
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Agoda Sustainable Impact Survey 2023 |
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Top three eco-friendly destinations according to market |
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| Market | #1 | #2 | #3 |
| Singapore | Japan | Singapore | Australia |
| Japan | Japan | Australia | Singapore |
| Korea | Korea | Australia | Singapore |
| Thailand | Thailand | Japan | Singapore |
| Indonesia | Indonesia | Japan | Singapore |
| Taiwan | Japan | Taiwan | Singapore |
| Australia | Australia | Japan | Singapore |
| Viet Nam | Viet Nam | Japan | Singapore |
| India | India | Japan | Singapore |
| Philippines | Japan | Philippines | Singapore |
| Malaysia | Japan | Singapore | Malaysia |
“Sustainability is clearly on the publics’ minds, with many aware of the environmental measures being taken in their home market as well abroad,” said Enric Casals, Vice-President Southeast Asia and Oceania at Agoda. “In addition, travelers are looking for ways to minimize their ecological footprints while making a positive impact on the places they visit.”
Agoda supports sustainable travel and environmental conservation through several programs and CSR activities, including special promotions on Agoda.com and in Agoda’s app, tree planting activities, and beach clean-ups.
