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Agoda Welcome Back survey: Vietnamese anticipate cautious reopening of international travel

November 2, 2021

With Vietnam’s prolonged lockdowns now in the rearview mirror for both Hanoi and Ho Chi Minh City, the nation’s attention can turn to when it is able to re-open its borders to international travelers once again.  Agoda’s recent Welcome Back Travel survey provides some fascinating insights into just how the people of Vietnam expect this to unfold with at least 60% expecting travel within Asia and globally to resume in the next six months but with some restrictions remaining in place.

Re-opening of Vietnam to international travelers.

Despite one in ten expecting international visitors to be allowed into Vietnam only after two years from now, Vietnam’s government has announced that it will begin opening certain destinations to international visitors in November – beginning with Phu Quoc – along with Hoi An, Halong Bay and other international travel drawcards which are looking to follow suit in the months that follow, ahead of a full reopening in June 2022.

  • Just 27% of respondents believed that full border re-openings will resume by the end of the year
  • The timeframe most cited by respondents to the survey indicated for opening is 7-11 months (20%), meaning around June 2022, followed by 4-6 months (19%) (around TET). 20% don’t expect in-bound travel to resume fully until 80% of Vietnam is vaccinated
  • 11% expected international visitors to be allowed to travel into Vietnam only after two years.
  • Respondents aged 55 and older preferring the more conservative track, with category highs of 24% and 15% of this cohort saying ’12-24 months’ and ‘over 24 months’ respectively
  • Respondents aged 45-54 were conversely the most optimistic about border reopenings, with 10% saying within three months and 26% saying between four and six months
  • The youngest group – 18-24 – were the most inclined to link border reopenings directly to vaccine targets, with 27% of young adults saying that they would only expect inbound travel to resume when an 80% vaccinated population has been achieved.

Hanoi proved itself the most conservative city on this point, with a quarter of residents saying international visitation is 7 to 11 months away, while Ho Chi Minh City split the difference with 20% of respondents choosing four to six months or 7-11 months each.

Vietnamese more like to consider travel within Asia than globally

  • Respondents aged 45-54 were most optimistic about restriction free international travel within Asia (52%) compared to only 38% of 25-34 year olds
  • Interestingly the 55+ age group were most optimistic about global restriction free travel (54%), followed by 45% for 45-54 year olds
  • 47% expect inbound short-term travel to resume within 11 months, with 20% expecting it to be linked to 80% vaccine coverage in Vietnam

The youngest cohort – with more expecting inbound travel to be linked to vaccinations – seem to also be in tune with the broader thinking of policy-makers, who are looking at full vaccination as a pre-condition for entry, both for next month’s plans in Phu Quoc and also for its broader national plan next year.


Ngày 02, tháng 11, Năm 2021
agoda | international travel | reopening |
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GRAPHIC DESIGNER

The Graphic Designer  will be responsible for creating visual elements, such as images, illustrations, and text, to communicate messages through digital, print, and other types of media.  

 

Experience:  2 years at minimum

Employment Type: Full time

 

SCOPE OF WORK

– Design advertising assets for marketing materials, digital banner/illustration for social channels, marketing documents

– Support editing, creating effects, video clips at basic functions

– Support activities that require proper visual such as Photography, filming, set-up, ..

– Support internal team to generate design ideas for content and marketing layout

 

QUALIFICATIONS

– At least 2-year experiences working in the same position (experience in agency is a plus)

– Excel in design software like Illustrator, Photoshop, InDesign

– Able to convey message / idea into design

 – Must have an creative “eye” to match client’s design guideline/style

– Supportive  and Proactive in working with minimum supervision

– Able to work under pressure to meet deadline

– English speaking is preferable

 

VIETNAMESE COPY WRITER

Are you the sort of person for whom the words never stop falling from your fingers? We are always on the lookout for copywriters with a creative flair, a journalism background…or preferably both!

Experience: You tell us! Were you a journalist before? Or were you just the kid that was always asked to read their stories to the class. We’d love to hear your story.

Employment type: Full time – Permanence 

 

KEY RESPONSIBILITIES

  • Experience in either editorial or creative copywriting
  • Existing media network would be advantageous
  • Ability to write on varied topics and for varied media (including traditional, social, online, web and so forth)
  • Spoken English definitely preferred but not essential

 

QUALIFICATIONS

  • A strong command of the Vietnamese language
  • High level of initiative and self-motivation
  • Strong Discipline, Reliable, Committed and Can-do attitude
ACCOUNT EXECUTIVE

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This position supports senior staff with agency’s client work across a diverse range of sectors. Not only will creative writing and translating skills need to be qualified but Account Executive also needs a good grasp of online social media practices.

Experience:  experience is an advantage

Employment Type: Full time – Permanent

 

SCOPE OF WORK

  • Monitoring  news on newspapers, magazines, online media for opportunities for clients
  • Preparing client reports by daily, weekly, monthly
  • Developing media materials, including news releases, client meeting summaries, articles quarterly/annual report and other written materials in English and Vietnamese
  • Supporting planning, developing and implementing PR plan
  • Building and maintaining media relations
  • Preparing and supervising the production of promotional videos, photographs, and multimedia programs upon request;
  • Supporting  organizing and managing client events, including press conferences, media tour,  promotional client events
  • Managing vendors to control production quality  on behalf of client
  • Collating, analyzing and measuring coverage outcomes

 

QUALIFICATIONS

  • Proactive, quick minded, attention to details personality
  • Good copy writing skill
  • Good written and verbal communication skills in English and Vietnamese
  • Have the interest and drive to learn how to master the core skills and capabilities needed to deliver all aspects of a campaign
  • Design experience would be an advantage
  • Related experience in agency environment preferred
  • Willing to travel when requested

 

 

 

ACCOUNT MANAGER

This position is a key member of the team involving and managing multiple client accounts. While leading and supervising junior staff’s workload, Consultant (or as Account Manager) will be also seen directly managing (or supporting Senior Consultant with) wide range of clients, handling their public reputation through different PR campaigns.

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Experience:  A minimum of 3-5 year PR experience in working in Corporate or Agency

Employment Type: Full time – Permanence

 

KEY RESPONSIBILITIES:

  • Structuring and implementing PR campaigns and media content, aligning them with the client’s key business objectives
  • Develop media materials, including news releases, articles and other written materials
  • Develop and maintain relationship with media network
  • Liaise with clients and act as key point of contact in support of senior consultants
  • Identify new business opportunities, and sell ideas, promotions and features to clients
  • Manage workloads of multiple projects
  • Organize and manage client events, including press conferences, media tour, promotional client events
  • Manage and supervise the production of promotional videos, photographs, and multimedia programmes upon request;
  • Supervise Account Executive’s workload, provide leadership and direction to the team on key activities and campaigns.
  • Keep track of impending deadlines and ensure all work is completed in a timely manner
  • Ensure all work is completed on time and within budget
  • Track and reconcile project fee and expense budgets
  • Assist in the reporting, analysis and evaluation of PR campaigns
  • Monitor news on newspapers, magazines, online media for opportunities for clients

 

REQUIREMENTS

  • High level of initiative and self-motivation
  • Strong Discipline, Reliable, Committed and Can-do attitute
  • Strong management skill towards Client, Staff, Media, Vendors, Events
  • Have relationships with press and Government contacts
  • Good understanding of social media
  • Good verbal communication skills in English and Vietnamese
  • Willing to travel when requested