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“Tet-abroad” bookings grow

January 22, 2019

It’s ‘về quê’ time again! Or is it? While Tet has traditionally been the season for Vietnamese to travel back to their hometown for the big family reunion, newly released Agoda data suggests that they are increasingly choosing to spend Tet further afield.

Indeed, Agoda’s data shows that for the first time this year, three overseas destinations (Bangkok, Singapore and Kuala Lumpur) have made the cut in the top ten rankings, as travelers buck tradition to spend the holiday season abroad.

Furthermore, Bangkok has usurped Ho Chi Minh City’s crown for the most-booked Tet destination, a title Ho Chi Minh City held for at least the last two years.

Top ten TET destinations
Ranking 2017 2018 2019
1 Ho Chi Minh City Ho Chi Minh City Bangkok
2 Bangkok Bangkok Dalat
3 Phan Thiet Hanoi Nha Trang
4 Nha Trang Da Nang Phan Thiet
5 Da Nang Vung Tau Da Nang
6 Hanoi Nha Trang Singapore
7 Vung Tau Phan Thiet Vung Tau
8 Dalat Dalat Phu Quoc Island
9 Phu Quoc Island Hoi An Kuala Lumpur
10 Hoi An Phu Quoc Island Ho Chi Minh City

For travelers looking to spend Tet overseas, there is no need to entirely shrug off the Lunar festivals or springtime celebrations when Tet rolls around. Agoda has put together the following list of ‘alternatets’ where families can combine a getaway with a chance to learn a little about the ways in which other nations usher in the new season.

Bunkyo Plum Blossom Festival, Japan

Did you know that cherry blossoms aren’t the only flowers worth seeing in Japan? Get acquainted with Japan’s lesser-known – but equally beautiful – Bunkyo Blossom festival, which runs for five weeks this year, beginning early February. At the Yushima Tenmagu Shrine, built during the Edo period, visitors can take in the gorgeous scenes of thousands of blooming trees; enjoy fascinating art performances; and experience the nation’s famous traditional tea ceremonies.

Hotel Chinzanso Tokyo provides rooms with luxurious amenities and you will be amazed by blossoms in the garden right beside the hotel. Courteous and helpful staff are on hand and have been widely praised for their attentive Japanese hospitality.

River Hongbao Festival in Singapore

Among the top three most booked overseas cities for Vietnamese travelers, Singapore is also celebrating the Lunar New Year as one the biggest celebrations on the event calendar. The River Hongbao is a Chinese cultural event that holds Marina Bay captivated each year since 1987. 2019 will see the weeklong festival run between 3 and 10 February, with spectacular fireworks shows wrapping up the proceedings. Hong Bao – the Mandarin word for red envelopes containing traditionally ‘lucky money’ given by older people to their younger relatives and friends in the season – provides the name and the inspiration for this Singapore-styled celebration of the Chinese culture.

There is simply no better vantage point for this than the breathtaking Marina Bay Sands Hotel. The iconic building, with its signature rooftop triple-Olympic-size pool, overlooks Marina Bay and offers stunning views of the festival as it unfolds.

Pingxi Sky Lantern festival in Taipei

Dubbed one of the ‘World’s Best Festivals’ by both Discovery and National Geographic, the century old Pingxi Sky Lantern festival attracts visitors to Taipei every February. The festival encourages visitors to write a wish upon a red lantern, set alight its inner torch, and watch it sail to the heavens for its realization overseen by ones deceased ancestors.

The Pingxi village, where you may either stay throughout the festival or is otherwise accessible by shuttle throughout the festival from Taipei, light up the night sky and create an unforgettable experience early in a new Lunar Year.

Guests looking to embrace the experience of the Ping Xi townsfolk across the Sky Lantern festival could look to them Xi Yin Zhi Shu B&B. Catering primarily to family-sized groups, the B&B include a long dining table and a beautiful balcony to take in the bright skies.

Boun Pi May festival in Laos

While Bangkok topped-the-list of international destinations for Vietnamese over Tet, and supersoaker-wielding-backpackers flock to Thailand’s annual Songkran Festival each year, we thought we would look at Thailand’s lower profile neighbor – Laos – for an interesting alternative to the hordes on Khao San Road.

Laos certainly also knows how to get wet and wild to ring in the new year by their traditional calendar. Though this means Laos’ yearly festival falls well outside the Tet holiday dates in April, it’s worth making the trip to experience this new year celebration!

Laotian lore dictates that ‘the wetter you get, the luckier you’ll be in the year ahead’ at their annual Boun Pi May festival.  With the water seen as washing a previous year’s bad luck away, the streets of Vientiane will be awash with revelers and drowning in the spirit of the season.  Lao people will also head to the pagoda, building sand-castle tributes to the monks there, and tend to use perfumed or floral waters in all of the activities over the season.

Those looking to jump into the deep end of Boun Pi May in Vientiane can look to The Deluxe Homestay- La Residence Mandalay. The cozy traditional décor will offer a welcome respite from the frenetic water-fights that await outside.


Ngày 22, tháng 01, Năm 2019
agoda | asian festival tours |
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GRAPHIC DESIGNER

The Graphic Designer  will be responsible for creating visual elements, such as images, illustrations, and text, to communicate messages through digital, print, and other types of media.  

 

Experience:  2 years at minimum

Employment Type: Full time

 

SCOPE OF WORK

– Design advertising assets for marketing materials, digital banner/illustration for social channels, marketing documents

– Support editing, creating effects, video clips at basic functions

– Support activities that require proper visual such as Photography, filming, set-up, ..

– Support internal team to generate design ideas for content and marketing layout

 

QUALIFICATIONS

– At least 2-year experiences working in the same position (experience in agency is a plus)

– Excel in design software like Illustrator, Photoshop, InDesign

– Able to convey message / idea into design

 – Must have an creative “eye” to match client’s design guideline/style

– Supportive  and Proactive in working with minimum supervision

– Able to work under pressure to meet deadline

– English speaking is preferable

 

VIETNAMESE COPY WRITER

Are you the sort of person for whom the words never stop falling from your fingers? We are always on the lookout for copywriters with a creative flair, a journalism background…or preferably both!

Experience: You tell us! Were you a journalist before? Or were you just the kid that was always asked to read their stories to the class. We’d love to hear your story.

Employment type: Full time – Permanence 

 

KEY RESPONSIBILITIES

  • Experience in either editorial or creative copywriting
  • Existing media network would be advantageous
  • Ability to write on varied topics and for varied media (including traditional, social, online, web and so forth)
  • Spoken English definitely preferred but not essential

 

QUALIFICATIONS

  • A strong command of the Vietnamese language
  • High level of initiative and self-motivation
  • Strong Discipline, Reliable, Committed and Can-do attitude
ACCOUNT EXECUTIVE

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This position supports senior staff with agency’s client work across a diverse range of sectors. Not only will creative writing and translating skills need to be qualified but Account Executive also needs a good grasp of online social media practices.

Experience:  experience is an advantage

Employment Type: Full time – Permanent

 

SCOPE OF WORK

  • Monitoring  news on newspapers, magazines, online media for opportunities for clients
  • Preparing client reports by daily, weekly, monthly
  • Developing media materials, including news releases, client meeting summaries, articles quarterly/annual report and other written materials in English and Vietnamese
  • Supporting planning, developing and implementing PR plan
  • Building and maintaining media relations
  • Preparing and supervising the production of promotional videos, photographs, and multimedia programs upon request;
  • Supporting  organizing and managing client events, including press conferences, media tour,  promotional client events
  • Managing vendors to control production quality  on behalf of client
  • Collating, analyzing and measuring coverage outcomes

 

QUALIFICATIONS

  • Proactive, quick minded, attention to details personality
  • Good copy writing skill
  • Good written and verbal communication skills in English and Vietnamese
  • Have the interest and drive to learn how to master the core skills and capabilities needed to deliver all aspects of a campaign
  • Design experience would be an advantage
  • Related experience in agency environment preferred
  • Willing to travel when requested

 

 

 

ACCOUNT MANAGER

This position is a key member of the team involving and managing multiple client accounts. While leading and supervising junior staff’s workload, Consultant (or as Account Manager) will be also seen directly managing (or supporting Senior Consultant with) wide range of clients, handling their public reputation through different PR campaigns.

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Experience:  A minimum of 3-5 year PR experience in working in Corporate or Agency

Employment Type: Full time – Permanence

 

KEY RESPONSIBILITIES:

  • Structuring and implementing PR campaigns and media content, aligning them with the client’s key business objectives
  • Develop media materials, including news releases, articles and other written materials
  • Develop and maintain relationship with media network
  • Liaise with clients and act as key point of contact in support of senior consultants
  • Identify new business opportunities, and sell ideas, promotions and features to clients
  • Manage workloads of multiple projects
  • Organize and manage client events, including press conferences, media tour, promotional client events
  • Manage and supervise the production of promotional videos, photographs, and multimedia programmes upon request;
  • Supervise Account Executive’s workload, provide leadership and direction to the team on key activities and campaigns.
  • Keep track of impending deadlines and ensure all work is completed in a timely manner
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  • Track and reconcile project fee and expense budgets
  • Assist in the reporting, analysis and evaluation of PR campaigns
  • Monitor news on newspapers, magazines, online media for opportunities for clients

 

REQUIREMENTS

  • High level of initiative and self-motivation
  • Strong Discipline, Reliable, Committed and Can-do attitute
  • Strong management skill towards Client, Staff, Media, Vendors, Events
  • Have relationships with press and Government contacts
  • Good understanding of social media
  • Good verbal communication skills in English and Vietnamese
  • Willing to travel when requested